We're here. We're female. Get used to it.
But you haven't, have you?
Why do gamers have a preconcieved notion of who the gaming nation is? And why are so many of us refusing to accept the truth when those assumptions are proven wrong?
And, most importantly, why won't you let the women and girls in the clubhouse when keeping us out only hurts gaming?
It wasn't so long ago that gamers were a veiled, underground society without constructive ties to one another. We were loners who only made person-to-person connections when standing in line for the latest console or when chatting up the clerk at GameStop.
Back then, when games and consoles didn't connect gamer-to-gamer, these limited encounters allowed us the only opportunity to participate in a human being's most popular pasttime: making judgments.
It's human nature to make snap assumptions based on surface classifications. White. Black. Rich. Poor. White collar. Blue collar. It's not fair, but it's the nature of us. We see people and we can't help but make inferences about who they are based on what they look like because it's easy.

Making assumptions about the nature of gamers was indeed easy when games were about inserting a disk into your XBox or PS2 and playing all night because there was no interaction with other players. We were nameless, faceless and sexless. We were all the same, without form or physicality. And no one bothered to ask us who were are because everyone assumed it was a well-known fact.
For far too many years, gamers in general were misidentified. Just look at the media and advertising directed at us. We've been deluged with hot, busty elves in metal bikinis and scantily clad gun-toting chicks in cleavage-enhancing armor. The industry assumed we were all 15-year-old boys looking to score.
That changed with the MMOs and has been carried further by the XBox 360. All of a sudden, we evolved. We were connected. And with those connections came a realization that assumptions we had all made about the gaming community were completely wrong. People started asking each other questions the industry hadn't. "Where you from?" "What do you do for a living?" "How old are you?"
But what happens when the answers buck long-held assumptions we've all made about what's "normal"?
You either rework your assumptions or you try desperately to ignore the answers because you don't like them.
The experience of being a female gamer mirrors just such an an evolution.
When women log into a game, we are like the pre MMO-world. We are assumed to be "same as everyone else" and we are evaluated not by our physical makeup but by the content of our commentary and our ability to play.
Inevitably, there's an effort to get to know more about us. The interaction becomes like the post-MMO world. Other players can't help but find a hole in which to pigeon us and start asking questions. That leads to conversations that include the ubiquitous "irlGirl?" (in real life girl?) or "a/s/l?" (age/sex/location).
In most cases, for a girl gamer, smart players reevaluate their assumptions about who they thought we were, acknowledge the reality of the situation, and move on under the new, accurate reality. Smart players take changing facts in stride.
But others choose to hold on to old premises, with infuriating results.
For far too many boy gamers, a girl player who reveals herself as female -- or worse yet, a grown woman -- is instantly "less than." Frequently we're seen as "weirdos" or, worse, "not real" players. Conversations change because "there's a lady in the room."
There's an upside and a downside to revealing your true self to other gamers. Sure, we have to put up with the occasional nitwit who treats us differently. But on the plus side, when we are willing to expose ourselves, the game-playing community gains variety. We female players help to relieve the monotonous sameness with the game-playing community at large -- a faceless, raceless, genderless collective that assumes we are all the same.
Back in the old days of ignorant bliss for the industry, assuming we were all pre-teen boys was easy to do because we were faceless and genderless. It was a forgone conclusion we were all the same.
But as we are connecting to each other in more intimate ways, via MMO chat and voice apps like Teamspeak, the industry seems only beginning to understand that we aren't all the same. We have lost the safety and egalitarian nature our anonymity, which is sad, but we've gained identity -- a true identity that includes our differences as well as our similarities.
But this throws a spanner of the works for the gaming industry, doesn't it? It's much easier to market games and advertising to a demographic when you assume that your audience is all one kind of person. Rather than do the difficult, complicated and sometimes uncomfortable work of reassessing assumptions and taking into account our differences, the industry has held fast to its course of the teenage-boy stereotype. As if it ignores the differences, maybe they'll go away.
You'd think that, with all the exposure of our true selves in recent years -- not just female, but older people and gamers from other countries -- we'd be gaining a greater sense of the gaming nation -- our ages, our genders, our professions, our races, our accents and our nationalities. Once the vanilla veil on gaming is lifted, you'd think that we would all grab each other, glory in our variety, and sing "kumba-ya."
But we haven't. In fact, as more questions are being answered about the nature of the average gamer, more exclusion seems to be bubbling up like dinosaur bones from the La Brea tarpits.
It came screaming up at me the other day when the BBC -- an organization without a pro-gaming agenda -- released the results of its own study of who games in the United Kingdom. It found that of the 26.5 million players in the UK, adults age 36 to 50 were the largest demographic -- 6.5 million people. It also determined that 45 percent of the 26.5 million people in the UK who play games are female.
This almost identically mirrors a 2005 study by the Electronic Software Association that found the average U.S. gamer is age 30 and 43 percent are female. Women over the age of 18, in fact, represent a GREATER portion of the U.S. game-playing population than boys age 6 to 17.
When this most recent study came to light, I'd expected that, despite the industry's refusal to accept our presence, gamers themselves might open their arms and say, "Isn't it great that women are finally getting recognized for their significant contribution to the market." Or at least a hearty "woot!"
Quite the opposite. Let me point to a few of my favorite quotes from gaming sites:
"While male gamers outnumber females in every age group -- the ratio ranges from 44:56 to 48:52 -- this seems counter-intuitively high, despite attempts by various groups to make the female gamer more prominent as a consumer." - Joystiq
"I say 'BS' on the female gamer thing. Maybe they are talking about board games. Of all the girls I know maybe 1 or 2 of them play video games. Even then, they don't play much at all." - blog commenter on study results
Rather than accepting the numbers, there's been a near complete and utter denial that they're are right. They can't POSSIBLY be right. Everybody KNOWS girls don't play video games! The nicest thing a news source reporting on the study could muster was the heartwarming label of "counter-intuitive" and inferring that we aren't prominent consumers of games, when the numbers quite plainly state that we already are.
Now, I expect to get this kind of reception by the non-gaming world because it's usually out of touch with the gaming genre. And I'm pretty well used to being ingnored by the industry because it's been ignoring our existence for the last 20 years.
But it really strikes me that gamers themselves not only pretend female gamers don't exist but actively deny it in the face of evidence to the contrary.
Again, stay the course. Pretend those differences don't exist and maybe they'll disappear.
Why is this happening? Why are some of us so insistent that girls can't possibly be almost half of gamers, despite the results of multiple studies?
I think it's because much of the gaming nation is so in love with a false picture of the face of gaming that they will do anything they can to hold on to it -- including denying bald-faced facts. It's far too easy to work under prior assumptions than to reconsider them.
I see why they do it. Life for gamers and for the industry at large is so much easier when we're all the same. The industry doesn't have to rethink gaming and advertising, and a large segment of the young-boy gaming population likes the idea that gaming is a "guy" thing.
They both love the erroneous notion that gamers are "young" and "edgy" and "out there." They've both thrived for so may years under the assumption that they had their own radical, extreme, underground society that to find out women as old as their moms play games rips down the He-Man Women-Haters Clubhouse at its foundations.
The problem is, this denial of female gamers' existence has only hurt the industry, and it will continue to hurt gamers, too, until either women and adult gamers are considered part of the equation or our precious world of gaming is irrevocably changed or destroyed entirely.
Boy gamers need us, because without us the world sees the gaming nation as teenage boys. And there's few things on God's green earth that scares the monied and powerful elite more than young men in groups.
Insisting on identifying themselves with such classifications as "young" "edgy" "males" and then perpetuating it with marketing stereotypes only gives those who would harm the gaming industry ammunition by which they will attempt to destroy it. Letting adult women and older gamers into the clubhouse is the fastest and most assurredly successful way of shutting down the Jack Thompsons of this world because they will no longer be able to consider gaming a "young boys only" sport.
If the Hilary Clintons and Leland Yees of this world can no longer identify games as a primarily children's occupation that warps pliable minds and induces young men to violence, they are forced to see it as a viable adult entertanment source that appeals to a large and varied range of people. Without that foundation, restrictive and burdonsome legislation has little to stand on.
We cannot deny that Dylan Klebold and Eric Harris don't represent gamers out of one side of our mouths and then deny the true face of gaming -- with its wrinkles and breasts -- out of the other.
As long as the industry and some gamers continue to deny the veracity of statistics that keep the critics of gaming at bay -- the ones who scream "Think about the children" -- and continue to identify the market as predominantly young and male, you're playing into the critics' hands. You allow the argument to continue on the critics' level.
And the critics will win, because they have more money, more access, more power and more fear-inducing rhetoric behind them.
It's up to us. Rather than allow the loss of our anonimity to become just another source of mysogyny and agism, we should be using it as a vehicle for freedom and respect. And it starts with leaving the safety of sameness and letting go of our own assumptions and preconcieved notions of who we are, even if it makes your world a little more complicated.
Let us into your clubhouse, boys, or you're going to die inside it alone.
I call this just crazy assumptions.Women are becoming gamers more and more.They gain more acception than you think because alot of times they are really good.So in the end you look past the face and voice and you see a real gamer.
Excellent column! And I agree with everything save one point:
What the hell do you women want???
If we find out you're a woman while playing Halo 2, and I change my verbal tactics to be respectful, most will feel like I'm not taking them serious. Whereas if I play with my normal "man voice", then the remainder become offended. It seems to me that girl gamers need to get on the same page with how they wish to be treated. I'm all for treating you as gamers, but if you become offended by that treatment, what is the natural result?
I'm 100% with you on the rest though.
i accept that a large portion of gamers are girls... but... and here is the tricky part... these studies consider anyoe who plays any kind of video games at all "gamers". not to say that playign animal crossing excludes you... but i dont really consider the obsessive madden/nba/mlb people to be gammers. now if they play those games, and zelda, and halo, and tekken... then yes... but if all your "gaming" is done on EA sports franchises... you and i dotn have alot in common. or what about those poeple who own a ps2 but rarely buy games, only like every so often when someone recomedns something. those people who dont make up a large percent of the game buying public. think about this... there are over 100 million ps2's in the world... and only like 25million xbox's. yet halo2 and gta sell similar quantities.... why? cause all the serious gamers buy them both... and all the much more causal gamers dont really bother... like those 80million extra ps2 owners. I dont count them as "gamers". we are the "gamers" the smaller percentage, the ones who have multiple systems... the ones who dont mind hows stupid we look playing our ds's in public... not the trendy johnny come latelys who think psp's are the cool things to have. Game makers and advertiser woudl be well served to cater to us, as we are the trend setters for the industry... if we think somethign is note worthy, we tell our freinds and family who are more casual than ourselves... we spread the word, we cause the hype (i love bees?)... the reasons there are so many damn ps2's in the world is because enough of us bought them early and showed our friends... convinced them how cool they where... and then later... when prices dropped... they went out and bought them also.
rambeling aside. i know girl gamers exist.... every girl i know plays games(Save 1), my girl friend included, and are all pretty heavy into it... but those are the sorts of people i surround myself with and are certainly not the rule... but i do not believe that 50% of "gamers" are girls. i wouldnt mind if they where, i wouldnt act any differently twords them, but i dont think its the case. honestly, does anyone here know anyone who is 40 and female who plays video games? really plays games?
i know 2, ones a network administrator and the other owns a cell phone game company. Shoot down my anicdotal evidence if you will, but i (just like your article implies) do not buy it.
I call bs on the studies... no way in hell we have that many girl gamers. And like the guy said above, I consider a gamer someone who plays more than one title once a month. I have female friends who I know play games, but I'm talking like once, maybe twice a week, and it's usually some old school game. Most girls I know don't bother with newer games because it's complex, requires skill and time, and just ends up confusing the hell out of them.
My guy friends however, we plan lan parties and play online all the time, and all usually put in like 10+ hours of gaming a week. You go to any college and check out the dorms. When do you ever see the girls dorm overrun by gaming consoles like you do the males??
Seeing as I am the sports writer for this site, I feel the need to defend my brethren from Lupos' accusation that we are not "gamers". We are indeed gamers and are probably one of the most obsessed bunch you will ever see especially when it comes to wanting realism. Now we may or may not like the same types of games but we are still part of the "gamer" or "pixelante" group. Just because I'm not a big fan of RPGs doesn't mean that I don't consider someone who just plays those types of games, non-gamers. I love my sports games, FPSs, RTSs, and adventure games but for longeivity, it's almost always the sports games for me with Halo 2 being an exception to that rule. You may prefer another genre that you play over and over again but that doesn't diminish the fact that you still play games and thus are a "gamer". We prefer to pretend that we can make a difference to our favorite sports team while you pretend you can make a difference in whatever world another game throws you in but we are both still immersing ourselves in a world that isn't real even though one might be based on reality. When all is said and done, we all press the off button and are thrust back into our "real" lives.
Anyone who plays games is a gamer in my eyes.
"Most girls I know don't bother with newer games because it's complex, requires skill and time, and just ends up confusing the hell out of them."
ok i just wanted to make sure to distance myself from that comment. while i agree with most of your points i think this article was intend for the likes of you. those who do treat women differently when they play games, because you feel liek girls are incapable of handelign the challenge, like they are less intelligent or mentaly capable of it.... more than likely they are just uninterested. this is percisely why nintendo has the rigth idea now. they are trying to make things that will apeal to all people, like tetris did back in the day, so they can grow the market by includeing more older people and females.
i have been there when people harass my gf while we play halo cause she has the guts to call herself by a girly name and use her real voice. not everyone does it but it only takes one bad apple. I say the more girl gamers the merrier! (i have alot of friends who could use some game playing girls!)
Brad,
no defense needed amigo, i by no means intend to dimean (sp?) your hobby. What i mean is that i dont think people who play sports games "exclusivly" do not bend the industry as a whole to their will. I will never effect change in a sports game as i havent the slightest idea what features should and shouldnt be included. Also i wasnt counting you, as a sports game writer, in my grouping. you are a gameing enthusiast who is also a sports enthusiast. as apposed to a sports enthusiast who plays madden in the spring summer cause there are no games on. Also your average arm chair quarterback does not own multipel systems, they tend to buy one console and just buy whatever sports games come out for it, with very few exceptions. I dont count them.
Hawkes, Lupos... sorry to say, but the stupid people that this article refers to are people like you. Even when presented with the info you still don't believe. So girls play different games than us guys. So what? That's like saying that those who only watch mainstream movies and not indie movies are not 'real' movie goers. Or that those who listen to mainstream music aren't 'real' music lovers because they don't listen to underground music. Really, its time to get your heads out your ass, realize that anybody who plays a game is a 'real' gamer, and that this needless discrimination within the gaming industry just hurts it. Why can't you just accept it? Does it have a negative effect on your masculinity or something?
Dre,
First, I resent that, as I did not in any way shape or form imply that women gamers were different. I absolutly believe the info. My wife is also a gamer, and frankly can kick my ass on any fighting game out there. She got mad skillz there.
My bone of contention was in the treatment of women when playing online. I have been taught since I was young to always be respectful towards women, and when I realize that I am playing against one, I tend to shift back towards that respect. In Edie's case, she just kindly tells me, "Dude, no worries knock yourself out." Hence the vulgarthon that was Episode 19 of the podcast. Edie is a gamer, and I accept her as such. Then you have the extreme types that get offended when I get vulgar because "I'm a woman" or the ones that don't care get offended because "You're treating me like a woman, knock it off!"
All I want is clarification: Do I treat you like a gamer or a woman? Edie's made it clear to me, now what about the rest?
Kindly remove my name from that lump.
"Really, its time to get your heads out your ass, realize that anybody who plays a game is a 'real' gamer"
I disagree. Someone who turns on super mario brothers once a month and doesn't follow any gaming news or trends is NOT a gamer... I go bowling like once or twice a year, does this make me a bowler??
Dre,
its always the guys who doesnt feel liek including an email adress that pops off the loudest. asd sums it up perfectly with the bowling analogy.
i have done a great many things in my life... but i do not consider myself part of every signal subculture i have ever come into any mild contact with whatsoever.
also i am not discrimanting in anyway with my statement. by saying that aiming advertising dollars at the more hard core crwod would be a good idea does in no way mean that i am excluding anyone form playign or belittling them because they play less than me. i'm not some kind of game snob. you have a preconcieved notion and chose to not really read or consider what i wrote but to rather toss out a knee jerk reaction to one small bit of what i said.
i work for a game company and i write for a game news site (peep the email that i have the cahonas to include if your curious) and i assure you i know what market reaserch looks like. all those cards in games that say shit like... "how many games do you buy a month" and " what sorts of games do you play"... they all add up... they are taken very seriouly by these companies. acording to the statistics being sighted somewhere aroudn half off all peopel that have ever purchased any video game ever are female. i believe that, but being as i know the details, unlike you mr know it all, i can assure you that the bulk of the people that check female on those cards do not check the "i play 40+ hours of games a week", nor do they tend to mark the "i by 5 or more games a month" line. thems the facts, pal. I recomend you try and pick your worthless know nothign fights in a less well rounded forum in the future, it will help you not look like such an ass.
damn, only after mouthign off about it did i notice that the email adress is now what is vissible but rather the url... dang.
http://www.spong.com/info/team.asp
Joseph Mitchell Chagan = Lupos
just so you know im not full of it.
email is easy to figure out if you wish to test my authenticity.
I have to agree with the IRLGirl here. The fact is that there are alot of girl gamers, but there are less hardcore girl gamers. Thats what is causing the rift I feel.
Not to say girl gamers aren't as good as guy gamers.
I've had Xbox Live since the day it launched and I've come across very few ladies in this environment - it was great to play against/with them while it lasted but it's been very infrequent. Where are they? I'm just not sure I buy into this poll that says it's close to 50/50, unless they're just not playing a lot of xbox live games. Where are the ladies?
I think the reason people don't seem to believe these numbers is that people are relating their experience of seeing women in online games. I don't believe that 50% of people on xbox live are women (though I could be wrong), but I do find it plausible that 50% of people playing games in general are women.
I know my girlfriend (who drew the wonderful picture for this article :) ) is constantly playing Animal Crossing, and can't wait for her birthday so she can buy a new video card and ram to run Oblivion. But she's not the type of gamer who will be playing Halo 2 on Xbox Live. The only type of online games that seem to draw women in are MMO's which probably do have an even 50/50 split.
Remember for every guy out there playing Halo there's a woman playing some other game.
The problem with comparisons like Berts (no ladies on XBox live) is that there is a fundamental difference in women and men for things such as this. Men want the competitive nature of head to head competition, while women generally prefer less combative pursuits (Don't yell at me, yell at the psychologists that did the studies of how people play). Animal Crossing, the Katamari games, Zuma, and Bejeweled 2 are some of my girlfriends favorite games. None of which exactly lend themselves to an online environment. Her daughter likes Animal Crossing, Katamari, Nintendogs, and The Sims. Her son likes Ratchet and Clank, Metroid, and Krash Kart Racing. I prefer Forza, CoD, Civilization, and Halo. See the differences? Me and the boy are racing and killing things, she and the girl are doing things with a less defined "winner". Women play competitive games as well, but as a general rule they are fewer and farther between.
So just because you can't see them, doesn't mean they don't exist.
Nonsense Tim. I have plenty of women gamers on my friends list......Andy, Hawkes and Brad to name a few....
Oh hell no...you might think you will get away with that but you'll go down for that one....*making mental note to kick bert's ass*
The thing is, you just have to be an incredible stud-muffin like myself and have the clan PMS girls on your friend list
Stud-muffin? HA! You probably play like a girl and got invited to play with them. ;)